A new study has decoded banks' television commercials, analyzing what the messaging reveals about the bank behind the ...

Once the image is chosen, you can pinch to zoom, crop, and tweak the framing to fit the tall rectangular format that appears during calls. Fonts for the contact's name are customizable, and so is the ...

As we step into 2025, the digital marketing landscape is transforming faster than ever before. Artificial intelligence, data privacy, and human-centric storytelling are reshaping how brands connect ...

E-commerce is a popular way to expand reach, but you need a marketing strategy to do it well. Here's how to do online selling ...

At its core, marketing aims to establish a relationship between businesses and their potential customers. It is about understanding the marketplace and positioning one’s product or service in a way ...

Rich Communication Services is transforming the basic text message into a powerfu marketing channel that is set to redefine ...

To help marketers keep up-to-date on the latest developments in this growing space, Marketing Dive has compiled a list of the ...

EXCLUSIVE: Watermelon Pictures – which was launched in 2024 by siblings Hamza Ali and Badie Ali with its roots in Palestinian culture and to amplify underrepresented filmmakers – continues to expand.

For months, the gossip fizzed through the ad world: “Coca-Cola is changing. Coke will have a completely new look.” It was no idle rumor. Lippincott & Margulies, the Manhattan design consultants, were ...

Anticipation is building for the Realme GT 8 Pro, with fresh leaks offering new insights into its features. The phone is expected to debut alongside the standard GT 8 this month. A standout feature is ...

Luxury brands focus on quality, exclusivity, and storytelling, appealing to high-net-worth consumers. Effective positioning shapes brand identity, competition, and consumer experience strategies.