Ogilvy France helped IBM to serve the public, proving its utility to users. In 2013, it demonstrated how design thinking can enhance daily life. If only more brands took this approach.

From larger-than-life builds to clever digital integrations, the world’s best OOH ads prove that this is a medium that keeps reinventing itself. Across eras, the same instincts repeat: go bold, stay ...

CNBC's Jon Fortt reports on IBM's latest earnings results.

The Armonk, New York-based company said it had net income of $1.84 per share. Earnings, adjusted for costs related to mergers and acquisitions and pretax expenses, came to $2.65 per share. The results ...

IBM is launching a digital assets platform to allow financial institutions, governments and companies to launch ...

The updates are designed to help creative and marketing teams integrate generative AI and AI agents directly into content ...

U.S. stocks are drifting near their record heights. The S&P 500 added 0.4% Thursday and crept back within 0.4% of its ...

Today, at Adobe MAX – the world’s largest creativity conference – Adobe (Nasdaq:ADBE) announced major innovations in ...

The enhancements include new tools for performance marketing, expanded generative AI capabilities, and integrations with ...

The technology stalwart IBM is demonstrating impressive momentum, powered by artificial intelligence initiatives and unexpected institutional demand. While ...