Now these are some assets I can get behind. British condom brand Durex just released a new typeface. Aptly called One Night Sans, it’s part of a new visual identity created by London-based creative ...
A Durex survey found many men choose a condom size that doesn't fit out of shame. So, the company created a fitting service for prophylactics. Jam Press/Durex “One size fits all” does not apply in ...
Condom sales have soared this spring as COVID-19 restrictions begin to ease worldwide, according to a UK-based pharma giant. Reckitt Benckiser said Wednesday its Durex brand of condoms, lubricants and ...
For all its successes, Singapore is not exactly a society that speaks educationally and openly about sexual pleasure. Born and bred a Singaporean, I'm also painfully aware of the fact that sex ...
Durex is creating a new brand purpose as it looks to “be a lighthouse” for young people searching for positive depictions of sex. The positioning, created by Havas London, includes a new visual ...
In a situation fit for living in 2023, a longtime mobile phone glitch has sparked a campaign about condoms and intimacy featuring rubber ducks. Yes, really. This all started last week when Apple ...
Durex is rallying against repressive sexual conventions with a relaunch timed to coincide with Valentine’s Day. Created by Havas London, the new positioning and visual identity will see the ...
Even carefully constructed social media campaigns created by large brands with marketing budgets can go awry. Durex hit upon a great marketing campaign centred around emergency deliveries of condoms.
Condoms are a highly effective method of birth control that also protect against sexually transmitted infections (STIs). You can find them in most convenience stores, drug stores, and grocery stores ...
The presence of brands has been a feature of Pride for many years now, however 2023 “felt very different to previous Prides”, according to Reckitt’s global brand director for Durex, Eleonore Murauer. ...
Their products have been on supermarket shelves for more than 100 years – but some people are still puzzled over what Durex's brand name actually means. The condom manufacturer, owned by Reckitt and ...