In TV Ad Land, the road to streaming media convergence still stretches far into the distance. TV content may be bundled into streaming services, but from the advertiser standpoint, the data is still ...
As Nielsen faces increasing competition to measure TV activity, it’s trying to make more of the data advertisers say they want more readily available. The media measurement giant is expected as soon ...
MRC Approves Incorporating First-Party Streaming Data Into Nielsen’s National Television Measurement
NEW YORK—The Media Rating Council (MRC) has approved the integration of first-party live streaming data into Nielsen’s accredited National Television service. In addition, the MRC renewed ...
Redpanda, the well-funded Kafka-compatible streaming data platform that competes with the likes of Confluent, on Thursday announced that it has acquired open source stream-processing platform Benthos.
In 2011, the Apache Software Foundation released Flink, a high-throughput, low-latency engine for streaming various data types. A decade later, a startup called Immerok — founded by David Moravek, ...
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Super Mario Bros. Movie 2 Is Likely To Break The First Movie's Record After New Streaming Data
The Super Mario Bros.Moviewas a massive hit when it came to theaters in 2023. Starring A-list actors like Chris Pratt and Jack Black in voice acting roles, the video game adaptation surpassed ...
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