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The B2B sales pipeline is a game-changer, because it helps identify target prospects, build tailored messages, and facilitate follow up on leads in ways that save you time, money, and resources. Sales ...

I had a really interesting conversation with a founder this morning who said that around 70% of their sales were to consumers and that the remaining was to businesses. In the context of a pitch, they ...

From firsthand experience, I've seen the power of tactical strategy. Using the following approaches, I've scaled and secured multimillion-dollar enterprise customers. Today, I'm sharing these ...

The unhealthy tension between sales and marketing at B2B organizations is so common, we accept it as an inevitability, says Samantha Stone, founder of the Marketing Advisory Network and principal ...

The distribution management playbook is being rewritten in real-time. Across distribution centers and wholesale operations, ...

According to the wisdom of this episode's guest, Pam Didner, the customer journey is best approached by B2B marketers not from the customer's perspective but from consideration of the touchpoints they ...

AI, artificial intelligence, agents are transforming the B2B, business-to-business, sales landscape. According to Boston ...

Concentrix Corporation recognized as Highest Leader in B2B Sales Services by Everest Group for strategic use of AI and partnerships. Concentrix Corporation has been recognized as the Highest Leader in ...

AI has become a marketing buzzword for new phone features, content creation apps, and even in major sports broadcasts like basketball, football, American football, and hockey. But unlike some ...