Most companies try to avoid attacking competitors on their conference calls. Not so Salesforce.com (CRM). CEO Mark Benioff devoted a sizable percentage of the prepared comments on last night's call ...

At its big Sapphire conference back in 2018, SAP launched a new-and-improved customer relationship management (CRM) software suite in an attempt to take on the established market leader, Salesforce.

SAP today introduced Qualtrics CustomerXM as part of its SAP C/4HANA product suite and launched four Qualtrics customer experience products that combine experience data (X-data) with operational data ...

ORLANDO, Fla.—SAP AG made some sweeping announcements at its annual Sapphire user conference here May 16-18, led by the introduction of the long-awaited MySAP ERP 2005 suite that sports new vertical ...

The latest CRM Playaz industry watch party was focused on the opening keynote at SAP's Sapphire 25 event held earlier this week. And with all of our keynote watch parties, we give our knee-jerk ...

SAP CEO Bill McDermott is aligning his company behind a next-gen CRM platform that will take direct aim at Salesforce. Details about this effort are scarce--at least until SAP Sapphire in June, but ...

Starting price: No upfront pricing for SAP Sales Cloud. Key features: SAP Customer Relationship Management (CRM) and Customer Experience (CX) products are key components of SAP Business Suite and work ...