A restaurant menu is the nexus of a diner, a dinner, a chef and the suitably hospitable environment in which a meal is served. It wasn’t always this way. Until the rise of the modern restaurant in ...
There's more to restaurant menu design than hidden marketing tricks--or at least, there used to be. A book due out in September from the design-centric publishing house TASCHEN will feature nearly 800 ...
When you order dinner in a restaurant, you may think you’re getting what you want. But if the restaurant’s menu did its job, you’re probably getting what the restaurant owner wants you to have. That ...
A study employing hypothetical restaurant menus suggests that climate-friendly default options and labels indicating the carbon footprint of each dish may influence diners’ dish selections and the ...
Restaurants focused on improving their sales know it takes more than training wait staff to up-sell items on your menu. Menus can also play a big role in improving sales. Blackboard menus come in ...
Given the chance, I will opt for a children’s menu at any restaurant — not for the cheaper prices (I order off the regular menu), but for the coloring pages it contains. There’s something both calming ...