Athletic footwear and apparel company Nike filmed commercials for basketball products in the South Gym from 7 a.m. to 7:30 p.m. Friday, Oct. 3. A model and former athlete participating in the shoot said the production was for Nike’s fall 2025 advertising campaigns.

The Super Bowl doesn't just bring out the biggest names in sports and entertainment every year. It also brings out the biggest brands. Well, most of them. Nike, however, had surprisingly sat out on the sidelines since 1998, until it finally returned with ...

Nike isn’t pitching this to marathon elites. Project Amplify is aimed at everyday runners, the 10- to 12-minute milers, and anyone who spends long periods on their feet. The goal is to make running, jogging, and walking more fun, less tiring, and a little bit like something out of a sci-fi fantasy.