Opinions expressed by Entrepreneur contributors are their own. By 2025, more than 4.5 billion people worldwide will have at least one email address. Email is a profitable marketing channel because it ...

Pop quiz. When is the best time to start building your email list? Answer: yesterday. But, unless you have a time machine, the best feasible answer is today! I would argue that almost no matter what ...

Companies seeing a high email ROI must carefully craft and maintain send lists to avoid going to spam folders. Factors affecting spam placement include too many bounces, spam complaints and poor ...

Whether you have 200 or 200,000 emails, there’s no such thing as having too many contacts on your list. As subscribers come and go, you want to make sure your growth rate stays high and your audience ...

Email continues to do so much of the heavy lifting for marketers, creating and maintaining long-lasting customer relationships. Email is most effective at inspiring customers to take action, and it ...

The spam filters implemented by email providers like AOL, Yahoo Mail, and Apple Mail keep us from being bombarded with irrelevant newsletters and malware-infested emails. Still, you may have missed an ...