Finding the budget, time, and resources to properly advertise as a small-to-medium-sized business (SMB) can be a daunting task. Pomelli, an AI experiment from Google Labs in collaboration with Google ...

When running Google Ads, you have several expectations in your mind. You tweak keywords, adjust your bids, and rewrite ad copy several times to get results. Unfortunately, you may not see these ...

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Google Ads has a new asset type with enhancement features named business links. Google posted a new help document that says, "Business links is a new asset type with enhancement features that allow ...

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads.

Last week Google introduced a radical shake-up of search that presents users with AI-generated answers to their queries. Now the company says it will soon start including ads inside those AI Overviews ...

Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...