Any CEO will tell you that they want a better brand, more social media followers, and increased sales. Beyond that, they tend to depend on their marketing department to figure out the concrete steps ...

As the business landscape continues to shift, many organizations are involved in a digital transformation that is reshaping and evolving how a business operates. One popular business agility model ...

Automation in HubSpot is supported by HubSpot workflows. They enable a business to develop automated marketing, sales, and ...

Objectives and key results (OKRs) are great tools for shaping SEO initiatives to align with the company’s goals. This article explores how OKRs can influence your SEO efforts, highlighting the ...

Opinions expressed by Entrepreneur contributors are their own. In their book Write Your Business Plan, the staff of Entrepreneur Media offer an in-depth understanding of what’s essential to any ...

One of the greatest failings of a PPC specialist is being unable to take a step back and see the big picture. You can get lost in the weeds of account management and focus too much on vanity metrics, ...

An optimal and comprehensive IP strategy does not magically come into being or stay fresh and relevant over time. Given ever-shrinking budgets and mounting pressure from the C-Suite to justify the ...

Learn how adopting a long-term automation strategy can align every project with overarching business objectives, ensuring sustainable growth and competitiveness in an Industry 4.0 landscape. See how ...

CARY, N.C.--(BUSINESS WIRE)--e-Emphasys Technologies Inc., a global enterprise software provider for the heavy equipment and industrial machinery industry, today announced a series of new investments ...